RiseUp Is a Global Search Awards 2026 Winner
We’re proud to share that RiseUp has won Best Use of Search – Gaming at the Global Search Awards 2026. The winners were announced at the awards ceremony at The Round Room, The Mansion House, Dublin, on 23 September 2026.
The winning entry is “The Global AI Fuelled Mystery Engine”, the search campaign we run for Masters of Mystery, the murder-mystery party game brand. RiseUp entered six categories this year. One of them is now a win, and the other five stood as finalists against agencies and brands from around the world.
What the Judges Said
The Global Search Awards publish a line from the judging panel alongside every winner. Ours reads:
“Blending narrative-led creativity with a disciplined performance strategy, this campaign combined clear business objectives, intelligent audience segmentation and exceptional execution. The seamless alignment between strategy and results saw it exceed its revenue, ROAS and CPA targets.”
That is the balance we try to strike on every account: creative work that earns attention, and a performance discipline that turns it into revenue.
The Campaign: The Global AI Fuelled Mystery Engine
Masters of Mystery sells murder-mystery party games to hosts in the UK, the US, Europe and Australia. The campaign built paid search market by market rather than language by language, paired it with international SEO across the brand’s English and German storefronts, and used AI-assisted analysis to decide where each pound of budget worked hardest.
The results are the ones we publish in the Masters of Mystery case study: blended ROAS lifted from 4:1 to 6:1 year on year, and the number-one position for murder-mystery games in every market the brand sells in.
Two Wins for One Campaign
This is the second time the judges have picked out this campaign in 2026. In May, the same entry won Best Use of Search – Gaming at the European Search Awards in Porto. A European win followed by a global one, for the same work, in the same year, is a result we are very happy to stand behind.
Our Six Global Search Awards Entries
For the record, here is how all six entries finished:
- Winner — Best Use of Search – Gaming: “The Global AI Fuelled Mystery Engine”, Masters of Mystery
- Finalist — Best Use of Search – Retail/eCommerce SEO: “Cracking the Case: Dominating Organic Search in the Murder Mystery Market”, Masters of Mystery
- Finalist — Best Use of Data – PPC: “Turning Data into Demand with AI-Powered PPC”, Masters of Mystery
- Finalist — Best Use of Search – Retail/eCommerce PPC: “Turning High-Intent Search into Profitable eCommerce Growth”, Chummys Bakery
- Finalist — Best Use of Search – FMCG: “Turning FMCG Search Demand into Profitable Growth”, Chummys Bakery
- Finalist — Best Global PPC Agency: RiseUp Agency
Every entry, with its category, campaign and client, is listed on our awards page. We keep wins and finalist places clearly separate there, because they are different things.
Where the 2026 Season Stands
RiseUp has now won five awards: two Netty Awards in 2025, two European Search Awards in May 2026, and this Global Search Award. Alongside them sit 20 finalist places across the 2026 programmes, including four shortlist places at the Global Digital Excellence Awards, where the winners are announced on 22 October 2026.
Thank You
Awards like this are won by teams. Thank you to Masters of Mystery for trusting us with an ambitious brief and the room to deliver it, to the Global Search Awards judges for their time, and to the RiseUp team who built, tested and improved this campaign every week for a year.
If you would like search that is judged on results rather than promises, get in touch.
