RiseUp Wins PPC Agency of the Year at the UK Agency Awards
We’re proud to share that RiseUp has won PPC Agency of the Year at the UK Agency Awards 2026. The winners were announced at a live gala event at the London Hilton Bankside on 1 October 2026.
It was one of two wins on the night. RiseUp and Masters of Mystery also won Best SEO Campaign for “Scaling Global Growth Through SEO”. The UK Agency Awards are organised by Don’t Panic Events, and both results are listed on the organiser’s 2026 winners page.
Why PPC Agency of the Year Matters
Our other win on the night was for a single campaign. PPC Agency of the Year is different. It is an agency-level award: it recognises RiseUp as an agency rather than a single campaign.
There was also no shortlist for the category. The organiser’s shortlist page said the winner would be announced at the award ceremony, which is why PPC Agency of the Year was not among the three finalist places we announced in July. The result was announced on the night.
The organiser’s winners page includes comments from the judges. For PPC Agency of the Year, the judges said: “Grounded in behavioural insight and backed by impressive commercial results, this entry clearly demonstrated how its PPC approach delivers profitable growth.” Their comments on both of our wins are on the winners page.
Profit is how we describe the service ourselves: paid search run on profit, not clicks. You can see how we approach it on our paid search and Google Ads pages.
RiseUp’s PPC work as an agency has reached the finalist stage three more times in 2026: Best Global PPC Agency at the Global Search Awards, and Standout PPC Agency of the Year at both the UK Digital Excellence Awards and the Global Digital Excellence Awards. Those are finalist places, not wins. This one is a win.
Best SEO Campaign with Masters of Mystery
The second win is a campaign award, shared with a client. Masters of Mystery makes host-your-own murder-mystery party kits, and “Scaling Global Growth Through SEO” is the organic search side of the work we do for them.
We publish the results of the wider programme in our Masters of Mystery case study: organic revenue from non-brand SEO up 182% over 12 months, a number-one ranking in eight markets, and blended ROAS lifted from 4:1 to 6:1 year on year.
The SEO behind those figures was built market by market: hreflang and localised subfolders, native-language content hubs, localised metadata, and a technical clean-up so that each country is served the right storefront. There is more on how we work on our SEO and AIO page.
On the organiser’s winners page, the judges say RiseUp Agency and Masters of Mystery “were recognised for using SEO as a genuine growth engine, driving sustainable revenue and authority”.
This is the third award for the Masters of Mystery account in 2026. “The Global AI Fuelled Mystery Engine”, the search campaign we run for the brand, won Best Use of Search – Gaming at the European Search Awards in May and at the Global Search Awards in September.
How RiseUp Finished at the UK Agency Awards
RiseUp was also a finalist in two categories that we did not win. For the record, here is the result in each category:
- Winner — PPC Agency of the Year: RiseUp Agency
- Winner — Best SEO Campaign: “Scaling Global Growth Through SEO”, Masters of Mystery
- Finalist — Best PPC Campaign: “The Global PPC Growth Engine”, Masters of Mystery
- Finalist — eCommerce Agency of the Year: RiseUp Agency
The two finalist places stay on our record as finalist places. We keep wins and finalist places clearly separate on our awards page, because they are different things.
Where the Running Total Stands
RiseUp has now won seven awards across 2025 and 2026: two at the UK Agency Awards 2026, one at the Global Search Awards 2026, two at the European Search Awards 2026 and two Netty Awards in 2025.
Alongside the wins are 19 finalist places in 2026: five at the Global Search Awards, four at the Global Digital Excellence Awards, four at the UK Digital Excellence Awards, three at the European Search Awards, two at the UK Agency Awards and one at the UK Paid Media Awards. The Global Digital Excellence Awards winners are announced on 22 October 2026.
Every win and finalist place is itemised, with its category, entry and client, on our awards page.
Thank You
An agency award belongs to everyone in the agency. Thank you to the RiseUp team who run our clients’ accounts, to the clients who trust us with them, to Masters of Mystery, who share the Best SEO Campaign win, and to the UK Agency Awards judges for their time.
If you would like paid search or SEO that is judged on results rather than promises, get in touch.
