Google Ads management

More reach
from every Google auction.

AI-first Google Ads management for brands spending £10k–£500k+ a month. Senior strategists and proprietary AI engineer profitable scale — measured on margin, CAC and incremental lift, not vanity clicks.

  • Google Premier Partner
  • Top ~3% of UK agencies
  • £750M+ revenue driven
  • +340% avg growth
Trusted by ambitious brands
Sotheby's Bayliss & Harding Micro Scooters Homescapes Pickfords Chummy's Cousins Jeanstore

RiseUp paid search by the numbers

  • £750M+Google Ads revenue driven
  • +340%average client growth
  • £500k+monthly spend managed
  • 4.9/5average client rating
Built for brands spending £10k–£500k+ / month on Google Ads
How it works

Google Ads, run the way a CFO would.

Three steps from a free audit to profitable scale — senior-led from day one.

1

Audit & model the ceiling

A free, senior-led audit models the spend your margins and demand can actually support — before you commit a penny.

2

Engineer the signal

Server-side and first-party tracking — Enhanced Conversions, Consent Mode v2, GA4 + CAPI — feeds clean data straight into bidding.

3

Scale on incremental profit

AI runs testing and pacing at volume while a named senior owns the number — proven with geo and holdout lift tests.

AI-first operating model

AI does the heavy lifting. Seniors do the thinking.

Our AI runs continuous bid-signal modelling, pacing and creative variation at volume — so account quality holds as budgets grow rather than thinning out. A named senior strategist owns the strategy and stays accountable for the number that matters.

See how we scale on profit →
Free ROAS calculator

See your indicative Google Ads ROAS in 60 seconds.

Built on published 2026 Google Ads benchmarks for your industry — no email needed to see your number. Your real figure comes from a free audit.

Step 1 of 4

What do you want more of?

Which best describes your business?

2 quick steps left

Your typical monthly Google Ads budget?

£40,000
£10k£500k+
Our approach

The RiseUp Auction Engine.

The system behind every account we scale — senior strategists and proprietary AI working as one, across every Google Ads account we run.

  1. 01 · Audit

    Find the leaks

    We pull your account, feed and tracking apart to expose wasted spend and the real ROAS upside.

    AI-accelerated
  2. 02 · Signal

    Feed the machine

    First-party and profit data fed straight into bidding, so the algorithms chase margin, not clicks.

    AI-first
  3. 03 · Test

    Find the winners

    AI-led creative and bid testing at a pace no human team can match — compounding what works.

    AI testing
  4. 04 · Compound

    Scale on profit

    We scale the winners against your true margins and report on profit — live, not a month behind.

    AI insights
Proof, not theatre

We report incremental profit — not last-click ROAS.

Server-side and first-party conversion tracking feeds clean, durable signal into bidding. Geo splits and holdout tests isolate true lift. Reporting ties to profit, CAC and contribution margin, modelled to your unit economics — so you know the spend is incremental, not just harvesting demand you'd win anyway.

How our tracking fuels the AI →
De-risk the move

What your first 90 days look like.

No mystery after you sign. A senior strategist — named on your account — runs this from day one. No junior churn, no new face every fortnight.

  1. Days 0–14

    Audit & access

    Free, no-obligation audit. We map wasted spend and the real ROAS upside before you commit a penny.

  2. Days 15–30

    Tracking & quick wins

    Server-side GA4 rebuild, conversion values fixed, immediate efficiency wins switched on.

  3. Days 31–60

    Restructure & test

    Account rebuilt around intent; first-party data feeds bidding; AI creative & bid testing goes live.

  4. Days 61–90

    Scale on profit

    Profit-based scaling and your first quarterly business review. We grow what compounds.

Certified, not amateur

A Google Premier Partner you can trust with serious budget.

Google Premier Partner Meta Business Partner Shopify Partner Klaviyo Partner TikTok Marketing Partner Microsoft Ads Partner Semrush Agency Partner
Award-winning growth UK Paid Media Awards Finalist 2026UK Paid Media AwardsFinalist 2026 Netty Awards Winner 2025Netty AwardsDouble Winner 2025
Free, no obligation

Get your free Google Ads audit.

We'll show you the wasted spend, the tracking gaps and the ROAS upside in your account — before you commit to anything.

  • Senior-led — a named strategist on your account
  • A named senior strategist, not a junior
  • We reply within 1 working day

Prefer to talk? Book a 20-min call → or call 0330 678 1100

Helps us tailor your audit.

We reply within 1 working day.

Questions, answered

Google Ads questions, answered.

How much should I spend on Google Ads?

Enough to win the auctions that actually drive profit — and not a pound on the ones that don't. Most brands we partner with spend £10k–£500k a month on paid search. In your free audit we model the spend level your margins and demand can support, then build to a target return, not a vanity click count.

Can you actually handle our scale and six-figure monthly spend?

Yes. We run accounts at £10k–£500k+ a month and have driven £750M+ in revenue. Our AI handles testing and pacing at volume, so account quality holds as budgets grow rather than thinning out — and a named senior strategist stays accountable for the number that matters.

How does an engagement work?

We agree a clear scope up front and report on profit, not vanity metrics. A named senior strategist stays accountable to your numbers, and you'll always know exactly what's working and why — that's the point of starting with a free, no-obligation audit.

Who actually runs my account day to day?

A senior RiseUp strategist owns your account — named, on your calls, in your reports. You won't be passed to a rotating cast of juniors or see a new face every fortnight. Our AI tooling does the heavy lifting on testing and pacing so senior people spend their time on strategy, not spreadsheets.

How do you prove the spend is incremental, not just harvesting demand?

We run geo and holdout incrementality tests to isolate true lift, then report incremental profit — not a last-click ROAS figure you can't fully trust. If a campaign is only taking credit for sales you'd have won anyway, we find it and reallocate the budget to growth that's genuinely additive.

Our tracking is a mess and privacy changes are killing our signal — can you fix it?

That's usually the first thing we rebuild: server-side tagging, Enhanced Conversions, Consent Mode v2 and first-party data piped straight into bidding — so Google optimises on clean, durable signal instead of decaying cookie data. Better signal in means smarter bidding out.

How do you report — and will I understand it?

We report on profit, not clicks. You get clear dashboards tied to revenue and CAC, a named strategist to walk you through them, and a quarterly business review. No jargon, no hiding behind impression share.

Is this just more AI hype?

Our AI is operational, not a slide. It runs continuous testing, bid-signal modelling and creative variation across your account every day. The senior strategy and accountability stay firmly human — AI does the heavy lifting so our seniors spend their time on the thinking that actually moves your margin.

Ready to own every auction that moves your margin?

Book a free, senior-led Google Ads audit. We'll show you the wasted spend and the upside — no obligation.

Senior-led · profit-focused · rated 4.9/5 by clients