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Over 30 million people in the UK use TikTok each month – nearly half the country. And TikTok users aren’t just scrolling for fun: 44% have made a purchase directly on TikTok. In other words, TikTok isn’t just the hottest social app – it’s a powerhouse for e-commerce sales. While TikTok’s shopping features make it a goldmine for consumer brands, it’s also become a coveted growth opportunity for B2B and SaaS marketers. Whether you’re scaling an online store or generating leads in a niche industry, TikTok offers a vibrant, fast-growing audience ready to engage and buy.
GMV Max campaigns can unlock new levels of scale by finding purchasers you might miss with manual targeting. They also attribute all related orders – even those from organic posts or affiliates – to give you a full picture of TikTok-driven revenue. When you work with RiseUp, you get a partner who’s already ahead of the curve – we’ll ensure your brand capitalises on GMV Max while your competitors are still figuring it out.
Trusted by more than 100 companies
Our TikTok Advertising Services
We offer an end-to-end TikTok advertising solution designed to deliver results at every stage of the customer journey. Here’s how we do it:
We produce thumb-stopping TikTok videos tailored to your brand. Our creative team knows what works – from snappy scripts to trending sounds – ensuring your ads feel native to TikTok while showcasing your product in the best light.
RiseUp helps you harness the power of TikTok’s Spark Ads. This format lets us take real, organic posts – from your own TikTok account or from happy customers and influencers – and boost them as ads.
Successful TikTok campaigns need the right structure. We plan and build your campaigns with a full-funnel strategy – from broad awareness ads to precise retargeting ads that close the deal.
RiseUp can identify and integrate influencers that fit your brand, whether through whitelisting their content, running influencer Spark Ads, or co-creating briefs for TikTok creators.
From viral creative that builds brand buzz, to direct response ads that drive immediate action, we ensure each part of your funnel is optimised on TikTok.
E-Commerce & B2B Global TikTok Ads Agency
TikTok’s advertising platform is evolving, and GMV Max campaigns are the latest game-changer. So what is GMV Max? It’s TikTok’s new automated ad campaign type designed to maximize your gross merchandise value – essentially, your total sales revenue. GMV Max optimises for purchases and ROI above all else, using TikTok’s algorithms to dynamically create and push ads that drive more orders.
GMV Max campaigns can unlock new levels of scale by finding purchasers you might miss with manual targeting. They also attribute all related orders – even those from organic posts or affiliates – to give you a full picture of TikTok-driven revenue. When you work with RiseUp, you get a partner who’s already ahead of the curve – we’ll ensure your brand capitalises on GMV Max while your competitors are still figuring it out.
Why Brands Switch to RiseUp
Here are a few reasons ambitious e-commerce, B2B, and SaaS brands switch to RiseUp for TikTok advertising:
Unlike agencies that simply repurpose Instagram content, we craft campaigns specifically for TikTok’s unique culture and algorithm.
We rigorously A/B test creatives, hooks, and audience segments, letting data guide us to the best results.
Adoption:RiseUp has a culture of constant innovation and agility. When TikTok launches a new ad feature, we’re among the first to test it.
Clients often comment on our transparency and dedication. You’ll receive clear, jargon-free reporting on what’s working and why.
RiseUp has a culture of constant innovation and agility. When TikTok launches a new ad feature, we’re among the first to test it.
Ready to dominate TikTok and watch your brand rise up?💡It’s time to turn TikTok’s massive reach and cultural clout into your growth engine. Get in touch with RiseUp today and let’s start crafting a TikTok advertising campaign that skyrockets your results.
Testimonials
Friendly, professional, detailed and responsive. RiseUp have always gone the extra mile to help me achieve my goals within the digital marketing space.
Nimbus
The team have completely transformed our paid ads performance. Significant uplift in ROAS, better-quality traffic, and far more confidence in our PPC strategy.
Tile Giant
They’ve made a big difference to our online sales. I don’t need to worry about the ads anymore — they just get on with it and get results.
Chummys
We worked with 4-5 different PPC agencies during the past 5-6 years. We feel in good hands.
Citadelo
Thanks for being a great partner.
MetFilm School
The guys were pivotal in helping us drive global campaigns for paid search.
IMI Hydronics
By far the best agency I've had the pleasure of working with, I cannot recommend the team enough.
Shepper
Excellent service and prompt responses. Used a few times for projects and we were / are always pleased with the results . Would highly recommend.
Ovusense
Support
GMV Max is a new automated campaign type on TikTok designed to maximise Gross Merchandise Value – in other words, your total sales. It’s a performance-focused campaign that uses TikTok’s algorithm to optimise for purchases and overall ROI from your TikTok Shop.
TikTok’s own platform requires about £40 per day at the campaign level as a minimum budget. In practice, even a few thousand pounds per month is enough to start testing and learning on TikTok. We typically recommend £1,000–£5,000 for the first few weeks.
Effective TikTok creatives are short, engaging videos that blend in with user-generated content. They are filmed in vertical format, grab attention within the first 1-2 seconds, and are kept brief (usually 9–15 seconds long). Content that embraces TikTok trends and humour often performs best.
Yes, especially if your audience includes millennials or Gen Z professionals. TikTok can humanise your brand and expand your reach to audiences not active on traditional channels. From company culture to industry pain points, we help B2B and SaaS brands create content that informs, entertains, and builds trust.
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RiseUp® is a trading name of Global Search Marketing Ltd | Company Number: 09130350
